Acenta Group has announced the appointment of Sabina Hedström as its new Chief Financial Officer. With more than a decade of experience in financial management, group accounting, and corporate governance, Sabina will formally assume her position no later than December 10, 2025.
Most recently, she held the role of Head of Group Accounting at ZignSec AB, where she oversaw public reporting, group accounting, and financial governance during the company’s time on Nasdaq First North. After the company’s acquisition by G2 Risk Solutions in 2024 and subsequent delisting, she continued to play a key role in the integration process while driving financial reporting and processes in an international growth environment.
Earlier in her career, Sabina also worked in several senior finance and accounting positions in private equity-owned companies. There, she built strong expertise in IFRS and K3 reporting, ERP-driven transformations, regulatory compliance, and internal controls — experience that has made her well-equipped to support both M&A-driven businesses and companies focused on sustainable growth.
“Sabina possesses a unique combination of strategic and financial expertise, with a proven track record in public reporting, group finance, and governance. Her background from several senior finance and accounting positions, together with her experience in listed company environments and auditing, makes her a strong addition to our management team. We are confident that Sabina will contribute significantly to Acenta Group’s continued growth and value creation,” says Håkan Tollefsen, CEO of Acenta Group.
Sabina herself expressed great enthusiasm about joining:
“I am excited to become part of Acenta Group’s growth journey and to support the Company’s ambition of building a strong international position in the padel industry. With my experience from dynamic and fast-growing environments, I look forward to contributing to value creation and long-term success together with the team,” says Sabina Hedström, incoming CFO of Acenta Group.
Current CFO Erik Tjelta will continue to support the company until Sabina officially takes on the role, ensuring a smooth handover.
“On behalf of the Company, I would like to thank Erik Tjelta for his commitment and significant contributions to Acenta Group. Erik will continue to support the Company until Sabina formally joins, securing continuity and a smooth handover,” said Håkan Tollefsen.